Details of Key Note Speakers
Friday 8th March 2013
"Ladies - Give Your Business a Boost!"
celebrating International Women's Day.
sponsored by RBS
"Do you believe that the smallest acts can change the course of history, or that the simplest of gestures can change the course of someone's life! And do you believe that change can occur suddenly often just being in the right place, amongst the right individuals and indeed being inspired by them! as an organisor of events, Headz Up Business strives to seek inspirational leaders, as we firmly believe we need them to nurture, develop and keep us focused. It keeps us moving forward when the obstacles fall in our way. It allows us to pick ourselves up and go again when we have failed to get where we are aiming for."
International Women's Day is annually held on 8th March and celebrates women's achievements around the world. The focus of Headz Up Business event is to bring leading business women & professionals from around the region, to support each other and to open up opportunities through connecting and structured networking.
Headz Up Business, is delighted to announce that the following confirmed keynote speakers will be delivering talks on Friday 8th March 2013, celebrating International Women's Day. There will be opportunities to meet, connect with these amazing business women at the event. And as you can see from the subject of the talks, delegates attending will find useful information and knowledge to grow and support their business's! (Two further speakers to be added to the below list soon)
Evelyn Armstrong : Managing Editor of Gem Magazine
Subject of Talk: “Mixing Business with Motherhood”
About Evelyn: Evelyn Armstrong is the managing editor of Gem Magazine which is a glossy publication with a circulation of 17,500 copies. Gem Magazine is well known and highly regarded amongst Birmingham business professionals, business owners as the magazine is directly delivered to hotels on Hagley Road and delivered to business's within Birmingham City Centre. An impressive 16,000 copies are directly delivered to AB households in South West Birmingham.
Evelyn Armstrong always had two dreams. One to be a mother and secondly, to own her own business. In 2009, she gave birth to her daughter which also gave her the motivation to work on her second dream, to own her own business! In this amazing and truely inspirational talk, Evelyn tells us about her first entrepreneurial ventures in Zambia. This is were she grew up and despite the many challenges she faced in Zambia, Evelyn reveals how these made her determined and provided the drive to ensure she is today, the successful editor of GEM Magazine.
Natalie Brown: CEO/Founder of Time With Natalie & Inspired Dreams (ID)
Subject of Talk: "Time For Action!"
About: Natalie Brown is a Media Entrepreneur with an enviable property portfolio worth £1.1 million, she owns homes in the UK, Overseas, with the most exotic being on the Island of Cape Verde.
Time With Natalie, is a TV chat show aimed at helping people to maximise their time and balance their life. Natalie has interviewed self-made millionaires and celebrities with the most prestigious to date being her interview with Stedman Graham (partner of Oprah Winfrey). She has also been featured in Oprah and Marie Claire magazines. She supports many charities with the most recent campaign being for ‘Dress for Success London’ which helps women get back to work and provides clothing for interviews.
Natalie is beautifully vibrant, inspiring and totally focused on wanting to make a difference to all those around her. Delegates attending the event will not want to miss this talk as she shares the secrets of successful entrepreneurs!
Contact Details:Time With Natalie/Inspired Dreams (ID) Ltd
T: 0844 501 0088
Suzannah Evans: Business Development Director
Subject: “Taking your business to the next level with Cloud Technology”
About: Suzannah Evans is the Business Development Director at Supreme Systems, an IT company in Birmingham providing IT support (including computer, server and network support) and IT services to businesses in Birmingham and the West Midlands. In a nutshell, Suzannah helps businesses better understand how the can utilise technology effectively – in a way that helps reduce their overheads, increase productivity and in turn boost profits. Suzannah tirelessly researches the latest technologies to ensure she is able to recommend the right solutions that will effectively address the needs of her clients - whether it is a Cloud Solution such as Office 365 or implementing the right Disaster Recovery solution. A seasoned public speaker, Suzannah has given engaging presentations at technology events, universities and corporations at all levels across the UK.
In this presentation, Suzannah will be unravelling the mysteries of Cloud Technology and looking at how this new way of working is taking the business world by storm. You will discover:
- · How Cloud Technology has revolutionised the way many people do business
- · What is the cloud and find out if it is right for your business
- · How Cloud solutions allow small businesses to compete effectively against larger organisations
- · The top 5 Cloud Solutions that no small business can do without
- · How you can revolutionise the way you do business by using free & low cost Cloud tools
Angela Hart: Client Services Director
Subject of Talk: “From £0 - £400,000 in 4 years!”
About: Angela started an IT company with her husband at the start of the recession and despite the tough economic climate, they quickly grew their business – turning over £400,000 in just 4 years. This year the business is on track to turnover over £500,000 and in her presentation, Angela discusses some of the techniques they have employed to grow their business including how you can position your business to rival bigger more established competitors; attract the best employees at no cost and marketing on a shoe string budget.
Angela manages Supreme ICT, An ICT Support Company that provides ICT support and services for primary schools in Birmingham and the West Midlands.
To find out more about Supreme ICT visit our website at www.ictsupportforschools.co.uk
Like us on Facebook: www.facebook.com/SupremeICT
Rachael Taplin: Director Blueboo
Subject of Talk: "Discover How YOU can secure PR"
About: 'Rachael Taplin has always been a high performer. She is a well-known businesswoman and entrepreneur; her determination is commended and respected at the highest levels. She now dedicates her time with www.blueboo.co.uk helping entrepreneurs and business owners to be inspired to use PR and secure publicity for themselves. Rachael has launched an Online PR Academy and also promotes her BlueBoo members as ‘Experts’ to over 5000 plus journalists a week and is a successful publicist for her Private Clients offering a 12 week Publicity Campaign.
Rachael has achieved her own personal media exposure within local, regional and national press, on radio and TV, she has also appeared within most of the national glossy magazines and has worked with lots of well know celebrities, so it’s safe to say she knows what’s she’s talking about.
Rachael will cover everything you need to know on how to become a media expert and secure thousands of pounds worth of publicity for peanuts. Rachael will share with you how from one press release she appeared on over 70 radio stations in one day and was also featured in one the UK’s largest daily newspapers. The principles you can apply and use yourself so that you will soon be gaining media exposure for your business.
So we are delighted that Rachale will be sharing with delegates at the event the following:
So we are delighted that Rachale will be sharing with delegates at the event the following:
You’ll discover the secrets of how YOU can secure PR that you can apply to your business and profile the very next day. You’ll be shown:-
1. How to become a Business Celebrity.
2. How you can get the media to come to you – EVERY TIME!.
3. How you can find unique publicity angels that will help you secure media coverage RIGHT NOW!
4. Why the media want to connect with YOU and how they are interested in YOUR ongoing case studies and stories.
5. What makes a good story for the media and why they will choose YOUR STORY!
6. What NOT to do when approaching the media!
7. Understanding media deadlines and how they react locally to national news topics where you can BE THE EXPERT!
Special Thank You to our Sponsors:
"I'm sure you will agree with the fabulous line up of keynote speakers, excellent venue conference facilities at Walsall Football Club, the forthcoming Headz Up Business event on Friday 8th March, celebrating International Women's Day, is one day definitely for your diary!" Come and mingle with over 100 business women, relax and be inspired and enjoy a delicious lunch with like-minded business women!
Contact: Pushpa Alexander
Get the Headz Up! Simple effective Ways, You-Tube can help your Business Grow !
What is You-Tube?
You-Tube is a video sharing website which users can upload, view & share videos for FREE. It allows anyone with an email address to register and upload & post unlimited number of videos.
Some Facts about You-Tube:
*You-Tube was founded by Chad Hurley, Steven Chen & Jawed Karim in 2005.
*You-Tube was a venture funded technology start up, $11.5 million investment by Segvoia Capital.
*Google bought U-tube in 2006 $1.65 billion dollars
*1 hour of video is uploaded every second.
*You-Tube goal is to help viewers engage more easily with focused tailored to their interests.
*Jan 2012 You-tube stated that four billion videos streamed per day.
How can you use You-Tube for Business? We are all familiar with the You-Tube phenomenon with regards to celebrities, pop stars from making videos from with their bedrooms, with friends & family and becoming sensational stars overnight! And some of us have even been riveted watching the annual x-mass the worst & best You-Tube videos! But this very social media platform can also be used as a highly effective business tool!
You-Tube is a powerful inexpensive marketing tool which can be used to show off your expertise, share knowledge, market your products, allows you to connect with customers, colleagues & prospects. Check out Headz Up Business You-Tube channel for ideas.
Here are 15 ways in which business’s are marketing their business’s on You-Tube Today:
Business’s, individuals are recording presentations, talks & demonstrating their authority on a subject. Inspirational speakers & Coaches inparticular have found it to be an invaluable tool.
- You -Tube recognises lots of other formats such as slide show, screen capture, power point animation not just video.
- For larger organisations, it has been great to be able to share information with staff, managers & provide updates on new developments to the whole company.
- You could add reputation to your brand by interviewing an expert in your industry.
- Increase your visibility by leaving a comment on uploads.
- Choose a user name & set up a channel to reflect your brand.
- Posting customer testimonials, building credibility into your product.
- Request customers to review your products in DIY videos & upload.
- Start to be proactive & engage by showcasing your products & services.
- Promote future events by recording previous events.
- Post links to your video on various social platforms such as Facebook, Twitter & Google +
- Create ‘How to do ...’ videos to help your customers.
- Post solutions to common product or service problems.
- Provide visual support to your blogs.
- Drive traffic to your website by adding a call to action message.
Additional ways to maximise opportunities with this platform is to explore the performance of your channel with google analytics, google adwords, and there is even research placement tools to identify the best place for advertising on the platform. But for many start ups, SME’s or business’s looking to grow this is a great tool to help with getting a competitive edge.
In search for The Holy Grail: SEO (Search Engine Optimisation)
For many business’s with a website or online presence there is a continual quest to find quickest, fastest, cheapest and often painless route to getting their website to no.1 in searches by prospective customers. Another plus for You-Tube is the videos are indexed by Google & can help with searches for your product. It has been said that it is easier to get You-Tube video to rank on page 1 than it is to rank a website. So optimising your videos correctly, again can potentially get you a competitive edge over the existing market.
Case Study of Success achieved by a business utilising U-Tube:
Orabrush product has been well featured in business journals and conferences as a You-Tube success story for business. Orabrush is a product in the US, it is a tongue cleaner that will help those who suffer from bad breath. The company Orabrush came up with a clever way to market the product with a series of funny videos posted on YouTube. Those videos helped the company go from zero sales to a million dollars in sales in one year.
Orabrush CEO Jeff Davis offered his advice in a press release.
“To my knowledge, there have been few, if any, products to go from no sales, online or offline, to full nationwide distribution by using YouTube videos in just two years,” Davis said. “Online video is the core of our Reverse Marketing Model. The unconventional approach we’ve taken creates high levels of awareness with consumers online, fosters demand for the product in stores and forms retail partnerships to meet consumers’ need for convenience. What Orabrush has accomplished was impossible just a few years ago. The technology simply didn’t exist.”
Technology such as You-Tube gives companies new opportunities to be creative in their marketing. These opportunities did not exist just a few years ago!. So if you want to explore the use of You-Tube in your business & see how your business could benefit? To ensure that it is a benefit and not something that destroys your brand why not join us at the below event and learn more about it.
Date: Friday 15th Feb 2013, Venue: Park Inn Hotel, Walsall. WS1 4SA
Event: Headz Up Business Premier Mixed Networking Event
Cost: £12 (Includes tea, coffee, fresh toast & pastries) BOOK ONLINE Only.
: Alan Webb from Video Promotions, helps business’s utilise You Tube within their business.
To Book & Further Information please use link: http://www.headzupbusiness.co.uk/index.php?option=com_eventbooking&task=view_event&event_id=26&Itemid=73
Speaking at Events is a great marketing technique for raising the profile of your business and quickly becoming an authority in your industry. With a captive audience create a formula for success used by world class speakers by following the below top 7 tips to maximising your own speaking opportunities!
Pushpa Alexander, prior to setting up her company Headz Up Business, spent over 20 years within the Exhibition industry. From selling floor space, designing stands for big expo’s, walking the floors at many UK Shows, promoting UK Trade at overseas shows and pretty much everything in between. So with this wealth of knowledge gained from hands on experience Pushpa has compiled the 10 top tips to ensure you achieve successful outcomes from exhibiting.